Comedian and talk show host Ellen DeGeneres has a new line of cards in stores as part of deal between DeGeneres and American Greetings. The cards are written in Ellen's humorous style. The publisher's statement says they conducted research to find what's funny today in developing the Ellen Collection.
According to Steven Willensky, Senior Vice President of Sales and Marketing for American Greetings, the collaboration between American Greetings and DeGeneres is the result of extensive research the company conducted to get to the root of what's funny today.
"The research revealed that a majority of women prefer to laugh at material that is more relatable, especially when it's based on everyday situations, and that's the humor that Ellen is known for," said Willensky. "the ellen collection is one of the many ways we are marking the launch of our newest funny cards that find humor in the real-life experiences women encounter."
"I look at having a line of cards as another extension of being a host; helping you wish your loved ones well, piggy-backing on your birthday greetings," DeGeneres said. "I like to be up in the middle of everything and doing it this way is much easier than crashing parties."
Cards in the ellen collection highlight many of the comedian's trademark fashions, like crisp white pants, argyle sweaters and Chuck Taylor-like sneakers. Her love for animals is also incorporated into several designs that show her with "Pig," her white French bulldog.
Pig is indeed featured in a couple of Ellen's cards.
One thank you card shows Ellen and Pig on the front, and says, "Wow. Thanks. Does this mean I have to do something nice for you now?"
A birthday card shows Ellen dancing while Pig looks on. The message reads, "Your birthday makes me wanna dance! - which is weird because I'm in line at the DMV and now everyone's staring at me. Enjoy your day."
It sounds like the line of cards will be a hit. They sound funny, positive and upbeat and spontaneous dancing is always good.