Halloween is the Fastest Growing Greeting Card-Sending Occasion
Halloween is here at last. Americans will spend an estimated $5.77 billion this year on Halloween costumes, candy, decorations and greeting cards, according to the National Retail Federation. And nearly two-thirds of American adults say they plan to celebrate the fall occasion in some way. Below are some statistics and information provided by the Greeting Card Assocation.
Halloween card-giving is also on the rise. The Greeting Card Association
estimates that approximately 35 million Halloween cards will be exchanged in 2008. Although the majority of these cards are sent to young children, humorous adult-to adult card sending is gaining ground, as oldsters share the fun and delight of a holiday they enjoyed as kids.
Halloween now ranks as the third largest day for parties in the U.S., behind New Year's Eve and Super Bowl Sunday.
Americans are also transporting the Halloween spirit into their homes, making it the second-largest holiday for home decoration purchases after Christmas.
It is also the fastest growing greeting card-sending occasion.
There are large number of website providing electronic Halloween greetings including 123greeting.coms, American Greetings and Blue Mountain. In addition to print cards you find in stores there are always ways to build Halloween cards online. For example, this post on ShoppingBlog.com describes a feature on Hallmark's website that lets you add your own photograph to a cute printed Halloween card. Hallmark will even do the delivery part for you.
Photo (top): Screenshot from American Greeting's "Heard It Through the Graveyard" e-card.
Halloween is here at last. Americans will spend an estimated $5.77 billion this year on Halloween costumes, candy, decorations and greeting cards, according to the National Retail Federation. And nearly two-thirds of American adults say they plan to celebrate the fall occasion in some way. Below are some statistics and information provided by the 